Greg Barker, Lord Barker of Battle

Gregory Barker, Lord Barker of Battle is a distinguished figure in both the political and business arenas, bringing a wealth of experience and insight to his role on the board of GlassView. With a background in public service as a member of the House of Lords as well as business and the NGO sector, Lord Barker has been a driving force in promoting innovation and advancement across various sectors, beginning with a deep involvement in advertising and digital media.

Having served as Minister of State for Energy and Climate Change from 2010 to 2014 and then chair of the London Sustainable Development Commission and most recently as chair of the World Bank's "Carbon Pricing Leadership Coalition" Lord Barker has championed initiatives that fostered sustainable and responsible business practices, aligning well with GlassView’s commitment to harnessing innovative advertising solutions. His tenure in government showcased his ability to innovate and drive strategic initiatives, skills that are invaluable in today’s rapidly evolving advertising landscape.

In the corporate realm, Greg Barker has held various senior roles, including an early role as a director of a leading digital advertising company, and since leaving government as senior advisor to one of London’s leading advertising and marketing agencies where he honed his expertise in leveraging technology for strategic brand promotion. His understanding of digital advertising dynamics makes him an asset to GlassView as the company continues to redefine the digital advertising space through data-driven strategies and innovative content delivery. An advocate for progressive thinking in marketing, Lord Barker’s insights into consumer behavior and market trends equip GlassView with a visionary perspective on maximizing advertising effectiveness. His dedication to fostering a culture of creativity and collaboration further supports the company’s mission of delivering tailored advertising solutions that resonate with audiences.

Lord Barker of Battle’s career is marked by his commitment to excellence and his ability to navigate complex challenges, making him a key contributor to GlassView’s ongoing success and growth in the advertising industry.